Technical Guidance on Proposal Writing for the 2026 Entrepreneur Award for UNU Sumbar Students
DOI:
https://doi.org/10.56778/jabdimasbioedkes.v4i1.762Keywords:
2026 Entrepreneur Award, Business Proposal, Community Engagement, Student Entrepreneurship, Technical Guidance, UNU Sumbar.Abstract
Methodological execution gaps in formulating formal business proposals frequently hinder university students from competing effectively in regional entrepreneurship competitions. This community engagement initiative aims to elevate the technical capacity of students at Universitas Nahdlatul Ulama (UNU) West Sumatra in crafting competitive business proposals for the 2026 Entrepreneur Award. Utilizing a Design and Development Research (DDR) approach, the intervention was executed through three systematic stages: needs analysis and document review, framework synthesis integrating the Lean Startup methodology and Business Model Canvas (BMC), and clinical proposal workshops featuring hands-on mentoring and expert validation. The post-intervention evaluation revealed a substantial increase in participant comprehension (averaging above 80%), with the most pronounced gains observed in financial feasibility projections (+56%) and BMC formulation (+56%). The initiative successfully yielded 15 submission-ready proposal drafts spanning creative industries, digital technology, agro-industry, and community services, alongside a sustainable technical guidance e-module. These findings demonstrate that structured technical guidance and experiential mentoring effectively bridge the execution gap, fortifying student entrepreneurial intentions and strengthening the university’s entrepreneurial ecosystem.
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